ALONA THUDOU
EDITORIAL STYLIST
Auckland · New Zealand
I am a stylist based in New Zealand, who creates a story - whether it is a person, a photoshoot, or an editorial.

My work combines Personal Styling and Editorial Styling, with a focus on creating visual concepts that feel emotional, memorable and distinctive. For me fashion is not about putting beautiful clothes together, mut more about creating image that has a meaning.
SELECTED WORK
A selection of editorial styling, fashion stories and visual concepts
Riviera Style
For this menswear mood board, I chose the Riviera Style theme. I was inspired by the Netflix series The Perfect Couple with Nicole Kidman starring in it. I wanted to create a relaxed but elegant look, for a self made men whose life and style is always confident adventure.

I choose a yacht Marine as a location in New Zealand, because it reflects the luxury lifestyle of French Riviera. Natural sunlight and the sea create a clean and timeless background.

The outfit includes a linen blazer, an open shirt, tailored shorts and leather loafers in sift neutral colours. The model has natural grooming and relaxed poses to match the mood. This styling represents effortless elegance, quiet luxury and modern masculinity.

Location: the Yacht marina in New Zealand, Auckland city
Photographer: Michael Schwartz at Atelier Management in Icon Magazine March 2019.
In charge of styling was Dani Michelle.
Grooming: Barbara Guillaume at Forward Artists.
Model: Nikolaj Coster-Waldau - The Game of Thrones actor.
Shirts: Whilliam Lockie (Virgin Wool Polo / Agolde (Darius Cotton-Jersey Polo)
Shorts: Maniera De Voir (tailored twill Bermuda shorts)
Belt: Canali (Woven suede and wool belt)
Shoes: Jacquemeus in collaboration with Timberland leather blue shoes/ Loro Piana leather Anton Walk Loafers
Sunglasses: Sato (Glass Square Frame Terebellum II Sunglasses)
Hat: Givenchy (Logo-Embroided Cotton-Canvas Bucket Hat)
Street Style
While creating this mood board, I used only photographs that I took myself during haute Couture Fashion week in Paris this July. I wanted to capture the atmosphere of the city while the couture shows were taking place. My images combine elegant Parisian architecture, stylish people and backdrop for street style photography. The mix of historic buildings and fashionable guests of the show reflects the unique energy of Paris during Haute Couture Fashion Week.
I wanted to show that street style is not only about fashion but also about the connection between clothing, location and atmosphere. Creating this mood board with my own images made it much more personal and meaningful.
References:
Location: Paris, grand Palais Vandome square (my own image from my photo camera)
Style images: all photos was taken by my own photo camera
Style Life Photoshoot
This photo was taken in a wheat fields in Slovenia, because I love the contrast between nature and fashion. Red Prada heels create that image of a stylish person in a completely natural environment. They also raise the question of why we believe shoes like these belong only to cities or luxury spaces. Why shouldn’t they belong in a field too? To me, the field is just a beautiful and stylish as the Red Prada shoes themselves. Together, they show that fashion doesn’t depend on location - but it can exist anywhere.
The natural colours of the field make the Prada heels stand out and become the main focus of the image. “Luxury meets nature”. Usually we image shoes like this in cities, at events, or in glamorous spaces, so I wanted to place the msomewhere completely unexpected.
Style 2040 - Māori culture
A return to nature, honesty and freedom to reveal who we really are, beneath the layers we use to protect ourselves. Fashion becomes less about hiding and more about expressing our thoughts and values. Education evolves with it, giving children more space for creativity, openness and empathy from the very beginning.A Maori Culture becomes a key reference - a reminder that the future can return to simplicity, nature and deeper connection between the body and the earth. Raw textures that move almost like a second skin,as well as fur materials reveals to our roots.

At the same time, our bodies may become the garment. Tattoos, words, symbols and handwritten messages on the skin could become as a new form self expression. Accessories and footwear could also look backwards: stones, wood, shells, woven fabrics and other natural materials.In our digital world, perhaps luxury will be something completely different: nature, touch, imperfection and individuality.

We all carry difficulties that shape us, and perhaps fashion in 2040 will give us fewer places to hide - and more ways to show who we really are.
TOMATO RUFFLES
For me, the identity in this photoshoot is deeply connected to childhood and summer. These two ideas naturally belongs together. No matter how old we become, every year summer still carries the same quiet promise: that something beautiful can happen.
Through this story with my daughter, I wanted to return to that emotional space. The tomato print, soft white ruffles, the picnic setting and the sunlight all that are creating the atmosphere of open, nostalgic and playful moments. This is what identity means to me here: the ability to reconnect with a pure, honest feeling from the past.

For the styling, I was inspired by Dolce & Gabbana’s vision of the Italian summer - vibrant reds, playful food and fruit references, white summer dress and natural woven accessories. And Jacquemeus collection, how Simon Porte connected fashion with childhood, family and personal memory - “La Palmie”. My photographic inspiration came from Luca Zordan, a photographer known for his long-standing work with Vogue Bambini and his distinctive approach to photographic children. So I tried to create one Summer story of “Tomato Ruffle” girl, small summer memory our Childhood

Made on
Tilda